Free Training Call tomorrow with SETH GODIN

Seth Godin is an American author of business books and a popular speaker with one of the most popular blogs in the world. Click his head above to read that blog.

Free Training Call: Nonprofit Marketing Basics
with Special Guest Seth Godin (yes, that Seth Godin!)
Tuesday, September 16 at 1pm (eastern)

Author, blogger and marketing guru Seth Godin has spent his career helping nonprofits find a way to stand out. Next week, Seth will be offering his advice directly to nonprofits during Network for Good's Nonprofit 911 teleconference series. Register now for this eye-opening training opportunity:

• Learn the tricks and common pitfalls of nonprofit marketing
  
• Get practical tips for creating messages that compel action
  
• Meet Squidoo, and learn how and why to use it as part of your nonprofit organization's marketing and fundraising plans

Seth Godin's 10 books have been featured on the New York Times, Wall Street Journal, Amazon.com and BusinessWeek bestseller lists--not to mention his wildly popular e-books including "Unleashing the Ideavirus," which more than 1,000,000 people have downloaded. Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998. He holds an MBA from Stanford and was called "the Ultimate Entrepreneur for the Information Age" by BusinessWeek.

Can't make it on the 16th? All registrants will receive both a free MP3 audio and text transcript. View the details and registration information here:

http://info.networkforgood.org/np911091608/

[where: 75223]

Chronicle hosts Live Discussions on Charity Marketing with Seth Godin

I received the email below from Peter Panepento of The Chronicle of Philanthropy about their upcoming event with Seth Godin. I encourage you to check out the links ... Peter is "one of the good ones," as they say:

I wanted to let you know about a live online discussion we’re having on philanthropy.com next Tuesday at noon Eastern time with Seth Godin. He’s agreed to take questions from our readers for an hour about marketing for nonprofit groups.

You can find out more here:
http://www.philanthropy.com/live/2008/05/marketing/

Along the same lines, we had a great discussion on the site today about appealing to women donors — and what charities can do to better communicate with women.

You can find that here:
http://www.philanthropy.com/live/2008/05/witter/

We are increasingly offering great information about fund raising through these discussions and I wanted to make sure you and your readers know about them.

Thanks for the heads up, Peter. I also enjoyed your blog, Global Erie:
http://www.globalerie.com/blog/

----------------------------------
What do you think? Please click the COMMENTS button below.

Seth's Blog: Marketing the charity auction

Seth's Blog: Marketing the charity auction cites how "The Robin Hood Foundation raised more than 24 million dollars at their last auction, because people competed to overpay."

The story the charity must tell is: "don't pay $19 for this twenty dollar bill, don't even pay $30, we need you to pay $40!" The satisfaction of overpaying (whether you overpay anonymously or in public) is what they sell, not a bargain.

More here:http://sethgodin.typepad.com/seths_blog/2008/05/marketing-the-c.html

----------------------------------
What do you think? Please click the COMMENTS button below.